Our Work

Using Spanglish Effectively in TV Advertising (©2015)

Online survey among Hispanic TV viewers across the acculturation spectrum.
Evaluated Spanglish ads on key metrics including purchase intent, appeal and relevance, as well as how Spanglish was used and showing cultural respect.

Contact

  • Culturati Research & Consulting, Inc.
  • Phone: 858-750-2600
  • Email: info@culturatiresearch.com

  • 9255 Towne Centre Dr, Suite 900
    San Diego, CA 92121