Syndicated Report

Culturati’s New Cultural Mosaic™ Segmentation Model (©2017)

The Cultural Mosaic™ model delivers breakthrough knowledge to help marketers achieve greater efficiencies by understanding today’s polycultural mainstream America. It uncovers “connective tissue” (universal themes) across cultural cohorts as well as nuances that will drive deeper connections with ethnic consumers.

Building on a proven track record and relentless dedication to understanding the U.S. consumer landscape, Culturati has expanded the success of their 2-dimensional framework to offer a groundbreaking “New Total Mainstream.” This holistic approach provides valuable market intelligence on how cultural mindsets and social values shape consumer and shopper behaviors today. Additionally, it has released a Cultural Influence Index™ along with three ethnic models to elevate the success and reach of targeted strategies.

Our typing tools are available for each of the 4 models to classify consumer segments.

These can be licensed on an annual basis or used AdHoc.

    Download this resource now!

    *Required Field

    More Insights

    Feast on these Thanksgiving Polycultural Insights!

    Download Holiday traditions are an important aspect of building strong bonds between family and community as well as helping people

    Syndicated Report
    2022 Edition of The Cultural Mosaic 3.0© Ready for Purchase!

    Download Equip Your Team With Advanced Cross-Cultural Knowledge To Elevate Brand Resonance In 2012 we revolutionized U.S. Hispanic market intelligence

    Syndicated Report
    Access Breakthrough Universal Truths for Black Americans

    Download Our syndicated reports present a holistic view of today’s Black American consumers with advanced cultural understanding. Diversity is intrinsic