Our Work

Exploratory

Research Design

Culturati has a deep “Methodological Toolbox, ” customized to effectively address your business objectives with innovate approach.

In-Market Immersions

WHO
In-person

  • Who Journeys
  • Consumer Connects
  • Hierarchy of Needs
  • In-context Research
  • Exploratory Groups and IDI’s

Online

FMOT – First Moment of Truth

  • Shop-A-Longs: Semi-controlled Anthropological approach
  • Mock Shelf
  • Mystery Shopping

SMOT – Second Moment of Truth

  • In-homes / Home Tours
  • Use-A-Longs ( Wash, Clean, Cook, Eat,
    Drive, Etc. )

Facilitation

  • Learning-to-Insights Sessions
  • Develop 360° Consumer & Shopper Profiles
  • Brand Story Development

Contact

  • Culturati Research & Consulting, Inc.
  • Phone: 858-792-0500
  • Fax: 858-792-4030
  • Email: info@culturatiresearch.com

  • 12625 High Bluff Drive, suite 218
    San Diego, CA 92130