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  • Qualitative & Quantitative Research: Best-in-class services leveraging our deep tool box of effective, innovative techniques and advanced analytics along with cultural "know-how," yielding rich consumer insights and reliable data. Facilitation experts for consumer-centric product and commercial innovation sessions – leveraging Design Thinking (Stanford d.School), The Grove Visual Facilitation, FAST, and IdeaConnect principles/techniques.
  • Consultation Services: “Cultural intelligence that inspires” is more than just a slogan for us. Let Culturati become an extension of your team and leverage our polycultural expertise to push your thinking forward!
  • Panel Services: We make it easier to fulfill your U.S. Hispanic quotas with our reliable online sample for all acculturation levels and for many hard-to-reach markets!

About Us

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We are a full-service, general market research firm with cross-cultural capabilities and unparalleled U.S. Hispanic expertise. We have a proven track record in delivering thought leadership and breakthrough insights with cultural sensitivity.

Culturati delivers cultural intelligence that inspires!

Thought Leadership

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In 2012 we revolutionized U.S. Hispanic market intelligence with a breakthrough 2-dimensional framework that has unprecedent actionability and has been typed into Nielsen Scanning Panel, Spectra and fused with NPower®. In 2017, we revolutionized the New Mainstream (Total Market) market intelligence, updated the Hispanic model and created two groundbreaking models for Black Americans and Asians. This year we have released the 2020 edition of the syndicated report: The Cultural Mosaic 2.0: Achieving Greater Resonance in Today’s New Mainstream© which is a powerful and unparalleled knowledge tool to help marketers develop winning total market and targeted initiatives.

Culturati is committed to research and consultation that takes a deep dive into the transformation of the Total Market, with a specialization in the fastest growing and most influential ethnic segment: the Hispanic population.

Our Clients

Krafts Food logoWalmart logo
P & G logoAvocados From Mexico logo
Pepsi Co. logoCVS logo
Kelloggs logoTime Warner Cable logo
Burger King logoDole logo
Verizon Wireless logoAT&T logo
Hallmark logoAloca logo
Jeld-Wen logo20th Century Fox logo
JP Morgan logoAnheuser Busch logo
La Costena logoDr.Pepper Snapple logo
Loreal logoPfizer logo
Walgreens logoDirect TV logo
Astrazeneca logoHeinz logo
Beam Global Spirits logoJohnson and Johnson logo
Brown Forman logoKohls logo
Clorox logoNovartis logo
General Mills logoSara Lee logo
Georgia Pacific logoToyota logo


  • Culturati Research & Consulting, Inc.
  • Phone: 858-750-2600
  • Email:

  • 9255 Towne Centre Dr, Suite 900
    San Diego, CA 92121