Culturati Research & Consulting, a thought leader in U.S. cross-cultural intelligence, has released the 2023 edition of their Cultural Intelligence Series.

This advanced knowledge suite is composed of five culture-rich syndicated reports designed to elevate cultural empathy and success across brands and sectors with trended data texturized with human insights. The series includes: The Cultural Mosaic 3.0, Multicultural Brand Affinity (with NH White benchmark), Hispanic Universal Truths (Key Themes), Black American Universal Truths (Key Themes), and Asian American Universal Truths (Key Themes).

Each report offers proven research and actionable key insights to help brands win in today’s complex consumer landscape with cross-cultural intelligence. Contact us for more information.

In 2012 we revolutionized U.S. Hispanic market intelligence with a breakthrough 2-dimensional framework that has unprecedent actionability and has been typed into Nielsen Scanning Panel, Nielsen Spectra and fused with NPower®.

In 2017, we transformed the way we view the New Mainstream market intelligence, updated the Hispanic model and created two groundbreaking models for Black Americans and Asians.

Two years ago, we released the 2020 edition of the syndicated report: The Cultural Mosaic 2.0: Achieving Greater Resonance in Today’s New Mainstream© which was a powerful and unparalleled knowledge tool to help marketers develop winning total market and targeted initiatives.

Now this year we released the 2022 edition of the syndicated report: The Cultural Mosaic 3.0: which delivers breakthrough knowledge to help marketers achieve greater efficiencies by understanding today’s polycultural mainstream America. It uncovers “connective tissue” (universal themes) across cultural cohorts (Non-Ethnic Whites/Other, Hispanics, Black Americans, Asians) as well as cultural nuances that uncover opportunities for more successful targeted initiatives.

The report delivers updates to all the models and trended data on consumer, shopper and media attitudes and behavior. Data was just released in October 2022, and it is now available for purchase. Typing tools can be licensed for a minimal annual fee. Contact us for more information!

Diversity is intrinsic to today’s U.S. culture and deeply understanding this important cultural cohort is critical to winning in today’s Polycultural mainstream.

Syndicated reports are now available for purchase!

Click “Download” below to learn more…

Diversity is intrinsic to today’s U.S. culture and deeply understanding this important cultural cohort is critical to winning in today’s Polycultural mainstream.

Syndicated reports are now available for purchase!

Click “Download” below to learn more…

As the multicultural consumer market continues to grow in size and importance, brands need to work even harder to connect with them.  

Our Multicultural Brand Affinity syndicated report identifies which brands are the favorites among the key cultural cohorts of U.S. Hispanic, Black American and Asian American, and what the brands are doing to be successful within each of these cohorts.  

We also look at the brands with lower affinity scores and identify how they are missing the mark.  

Call us for more information! 

In 2012 we revolutionized U.S. Hispanic market intelligence with a breakthrough 2-dimensional framework that has unprecedent actionability and has been typed into Nielsen Scanning Panel, Nielsen Spectra and fused with NPower®.

In 2017, we revolutionized the New Mainstream market intelligence, updated the Hispanic model and created two groundbreaking models for Black Americans and Asians.

This year we have released the 2020 edition of the syndicated report: The Cultural Mosaic 2.0: Achieving Greater Resonance in Today’s New Mainstream© which is a powerful and unparalleled knowledge tool to help marketers develop winning total market and targeted initiatives.

The report delivers updates to all the models and trended data on consumer, shopper and media attitudes and behavior. It is available for purchase as of September 2020 and typing tools can be licensed for a minimal annual fee.

Call us for more information!