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Total U.S. Hispanic & General Market Shopper Report

Total U.S. Hispanic & General Market Shopper Report: Shopping Styles, Attitudes & Influencers (©2017)

Equip your teams with the following powerful information:

  • Understand the different shopper styles and how to target each.
  • Understand of the U.S. Hispanic Shopper path to purchase, including where and how they can be influenced.
  • Identify strategies that will allow your brand to connect with these shoppers across the path to purchase.
  • Understand what values and attitudes drive U.S. Hispanics' shopper behavior.
  • Information by Acculturation level and benchmarked vs. General Market.

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