6 Hispanic Insights Key Themes
Celebrate with Culturati Hispanic Heritage this year through insights from our 2023 Cultural Intelligence Series. Our Hispanic Universal Truths © 2023 syndicated report unveils 6 key themes that elevate brand connection.
Contact us for comprehensive insights from our Hispanic Insights syndicated report. Discover top-ranked brands and what they are doing right to win with Hispanic consumers as well as lower ranking brands and examples of what may not be working well.
CM 3.1 Dimensionalizing the LGBTQ+ Community ©2023
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Culturati has released a groundbreaking data & insights framework to elevate LGBTQ+ empathy within your organization and/or brand. The syndicated report: Cultural Mosaic 3.1 Achieving Greater Resonance Among LGBTQ+ Consumers ©2023 is available for purchase.
2023 Multicultural Events
Click Download Now to explore these Multicultural events.
Each year we research and compile a list of Multicultural events that are taking place in the major U.S. cities. The document is organized by city and month to help you navigate. We also include links to the event’s main website for easy reference.
LatinX: An Unpopular Term Among the Population it Describes
The question many marketers are grappling with today, is how to refer to the U.S. Hispanic population in a way that is culturally sensitive, authentic, and relatable.
Traditionally, this demographic has been referred to as Hispanic or Latino, but in recent years, the term ‘Latinx’ has gained some traction and visibility, leaving many marketers unsure as to which term to use. Although the adoption of the term Latinx by many media outlets was intended to convey inclusivity, the result has been backlash rejecting the use of this term to refer to the ethnicity as a whole, especially amongst Spanish speakers.
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Culturati Cultural Intelligence Series®
Download an overview of this report. Culturati releases Culturati Cultural Intelligence Series™ to elevate consumer connection.
Culturati Research & Consulting, a thought leader in U.S. cross-cultural intelligence, has released the 2023 edition of their Culturati Cultural Intelligence Series™.
This advanced knowledge suite is composed of five culture-rich syndicated reports designed to elevate cultural empathy and success across brands and sectors with trended data texturized with human insights. The series includes: The Cultural Mosaic 3.0, Multicultural Brand Affinity (with NH White benchmark), Hispanic Universal Truths (Key Themes), Black American Key Themes, and Asian American Universal Truths (Key Themes).
Each report offers proven research and actionable key insights to help brands win in today’s complex consumer landscape with cross-cultural intelligence. Contact us for more information.
Polycultural Brand Insights for the Holiday (UPDATED 2022)
This Holiday season we updated our Polycultural Brand Insights using data from our 2022 Total Market and Multicultural Brand Affinity syndicated report, which reports affinity ratings for 87 brands across a variety of categories. Using our proprietary Brand Affinity Score, we present this year’s top 15 and bottom brands for Total Market, Hispanics, Black Americans and Asian Americans.
