CM 3.1 Dimensionalizing the LGBTQ+ Community ©2023
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Culturati has released a groundbreaking data & insights framework to elevate LGBTQ+ empathy within your organization and/or brand. The syndicated report: Cultural Mosaic 3.1 Achieving Greater Resonance Among LGBTQ+ Consumers ©2023 is available for purchase.
CM 3.1 Dimensionalizing the LGBTQ+ Community ©2023
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Culturati Cultural Intelligence Series®
Culturati Research & Consulting, a leader in U.S. cross-cultural intelligence, has refreshed its Culturati Cultural Intelligence Series® with updated insights and the latest cultural trends.
This advanced knowledge suite includes five culture-rich syndicated reports designed to deepen cultural empathy and drive success across brands and sectors. Each report blends trended data with human-centered insights to deliver nuanced, actionable intelligence for today’s evolving consumer landscape.
The refreshed series includes:
- The Cultural Mosaic 4.0
- Multicultural Brand Affinity 2.0 (with Non-Hispanic White benchmark)
- Hispanic Universal Truths 2.0
- Black American Key Themes 2.0
- Asian American Universal Truths 2.0
Each report provides proven research and strategic insights to help brands navigate complexity, build relevance, and connect meaningfully across cultures. Contact us to learn more or to access the refreshed series.
Culturati Cultural Intelligence Series®
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Polycultural Brand Insights for the Holiday (UPDATED 2022)
This Holiday season we updated our Polycultural Brand Insights using data from our 2022 Total Market and Multicultural Brand Affinity syndicated report, which reports affinity ratings for 87 brands across a variety of categories. Using our proprietary Brand Affinity Score, we present this year’s top 15 and bottom brands for Total Market, Hispanics, Black Americans and Asian Americans.
Polycultural Brand Insights for the Holiday (UPDATED 2022)
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Feast on these Thanksgiving Polycultural Insights!
Holiday traditions are an important aspect of building strong bonds between family and community as well as helping people expand cultural horizons through interactions with others and the expansion of diversity through food. Over the past decades, Thanksgiving has consistently been one of the most celebrated American holidays across cultural groups, with 81% of the total U.S. population taking part in the celebration today.
Feast on these Thanksgiving Polycultural Insights!
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CM 3.0: Achieving Greater Resonance in Polycultural Mainstream ©2022
Download an overview of this report. Equip Your Team With Advanced Cross-Cultural Knowledge To Elevate Brand Resonance
In 2012 we revolutionized U.S. Hispanic market intelligence with a breakthrough 2-dimensional framework that has unprecedent actionability and has been typed into Nielsen Scanning Panel, Nielsen Spectra and fused with NPower®.
In 2017, we transformed the way we view the New Mainstream market intelligence, updated the Hispanic model and created two groundbreaking models for Black Americans and Asians.
Two years ago, we released the 2020 edition of the syndicated report: The Cultural Mosaic 2.0: Achieving Greater Resonance in Today’s New Mainstream© which was a powerful and unparalleled knowledge tool to help marketers develop winning total market and targeted initiatives.
Now this year we released the 2022 edition of the syndicated report: The Cultural Mosaic 3.0: which delivers breakthrough knowledge to help marketers achieve greater efficiencies by understanding today’s polycultural mainstream America. It uncovers “connective tissue” (universal themes) across cultural cohorts (Non-Ethnic Whites/Other, Hispanics, Black Americans, Asians) as well as cultural nuances that uncover opportunities for more successful targeted initiatives.
The report delivers updates to all the models and trended data on consumer, shopper and media attitudes and behavior. Data was just released in October 2022, and it is now available for purchase. Typing tools can be licensed for a minimal annual fee. Contact us for more information!
CM 3.0: Achieving Greater Resonance in Polycultural Mainstream ©2022
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A New Hispanic Media Landscape
Hispanic media consumption has evolved, long gone are the days where Hispanics mostly watched their favorite handful of media channels on one screen. The new age of Hispanic media consumption is defined by an array of seemingly endless channel selections, digital media options, and VOD that provide the many options for content- all fighting for the same audience engagement and time. This complex landscape has made it harder for marketers to effectively communicate with Hispanic consumers and establish a strong, sustainable connection between their brands and their intended consumers. Download this POV to learn how to better strategize, connect with and understand the Hispanic media landscape.
A New Hispanic Media Landscape
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